Thursday, September 22, 2011

Two New Ventures Simplify Consumer-Driven Health Care

A friend of mine who made a lot of money use to tease me when I (constantly) expressed shock at how simple so many successful business ideas are. “All great businesses are simple,” he said. Here are two in the healthcare space: Bloom Health and ZocDoc.
Although disrupting different parts of the value chain, the two ventures have some similarities. First, each just received a big chunk of capital. Bloom Health, initially funded by VCs in 2009, was taken over by WellPoint, Inc., and two other (non-profit) Blue Cross Blue Shield license-holders. ZocDoc just raised Series C funding from Goldman Sachs, having raised a total of $95 million.

Read the entire column at The Apothecary here.

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